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AMBASSADOR'S CORNER
 

WEEKLY MESSAGE FROM AMBASSADOR JOHN BRUTON

October 19, 2005

On Tuesday, we had European Commission President Barroso and his wife Margarida in Washington. Finola and I accompanied them to a very enjoyable lunch in the White House as the guests of President and Mrs. Bush. Also at the lunch were Vice President Cheney, EU External Relations Commissioner Benita Ferrero-Waldner, Secretary of State Condoleezza Rice, National Security Advisor Stephen Hadley and US Trade Representative Rob Portman.

It was a most impressive occasion. Both President Barroso and President Bush have a great mastery of their briefs and the discussion moved swiftly and concisely from topic to topic.

High on the agenda was getting a successful outcome to the World Trade Organisation Meeting in Hong Kong. If we can get an agreement to open up world markets for more exchanges in services, manufactured goods and agriculture there will be a big boost to business confidence in the entire world. Not only that, the poorest countries in the world will benefit most from the dismantlement of barriers because they suffer most from them at the moment.

It will be a difficult negotiation. Moving towards freer trade in agriculture would bring big benefits but could involve severe short-term losses for individuals, and those who are likely to lose are more vocal than those who would gain (many of whom are not even aware that they would benefit!) from freer trade.

It is important to take credit for the advances that Europe has already made in opening up its agricultural market and in reducing agricultural protectionism. Whereas market support and export subsidies amounted to more than 80% of the aid given by the EU to European farmers in 1993, they correspond to only 20% of that aid today. When the CAP [Common Agricultural Policy] reform agreed in 2003 is fully implemented, only about 10% of direct payments to farmers will be coupled to production, i.e., about 90% will be non-trade-distorting. All other countries subsidizing agriculture, including the United States, should move away from trade-distorting support, for the benefit of developing countries.

The other big topic for discussion between the two Presidents was how to deepen the profitable economic relationship between the United States and the European Union. Even though European companies provide 75% of all foreign direct investment in the United States, and half of all the foreign profits made by US companies in the entire world are generated in Europe, we still have far too many barriers that cost us jobs and money. We could do a great deal more. While 7 million US jobs depend on European investment in the United States, that figure could be increased to 10 million or more. And the same could happen in Europe.

How can this be done?

  • For example, if we could harmonize regulations about car parts across the Atlantic, we could cut the cost of motor vehicles by between 5 and 7%.

  • If we could remove the requirement on companies listed on both sides of the Atlantic to convert their accounts into the standards of the other, we could cut the cost for each company by between 5-10 million dollars per annum. That's big chips even for the blue chips! That money could be reinvested in research and development.

  • If we could have a genuine Open Aviation agreement between the United States and the European Union, our airlines could fly and invest freely within the entire transatlantic area, and consumers would gain approximately €5.2 billion per year.

We are very fortunate that the personal relationship between José Manuel Barroso and George Bush is so good. It is a relationship that can and will be transformed into major economic gains for both the United States and the European Union. Making this happen is one of my main tasks here in Washington.

Please send me your comments about this or any of my weekly messages, or other EU matters. I look forward to hearing from you!



John Bruton


European Commission President Barroso (2nd from right) Meets with US President Bush (far right) at the White House, October 18, 2005.

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European Union - Delegation of the European Commission to the United States
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Telephone: (202) 862-9500 Fax: (202) 429-1766